Friday 30 April 2010

Question one - In what ways does your media product use, develop or challenge forms and conventions of real media products

Godwin's Theory

Another theory which I have looked at is Godwin’s theory. His theory is amplification of the lyrics of the song. So to put this theory in our music video, we looked at the lyrics and decided how we can match a shot to represent that lyric. For example when the song says “Tarantula” I showed a picture of a spider spinning on a turntable. Another way we used this theory was when the lyrics “shotter, hitter, serial killer” were sung I chose to show drug abuse. This was a main theme in my music video and is shown throughout the video.

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